Client:
Comprehensive Health Center
Design | Strategy | Creative | Public Relations
Health communications strategies bringing innovative health services to immigrant communities in Central Florida
Project Overview
Client:
Comprehensive Health Center
About:
Comprehensive Health Center of Orlando is a leading medical center with offices in Orlando and Miami. Specializing in Family Medicine and Preventive Health & Wellness Care, the center was founded by Dr. Rudolph Moise in 1985.
Industry:
Healthcare
Year:
2022-Present
Main Services:
- Brand Strategy
- Marketing Collateral
Insight
To expand its reach and better connect with patients, Comprehensive Health Center of Orlando recognized the need to establish a social media presence. With the aim of building an effective online presence, they partnered with Dorsainvil Creative to develop a health communication strategy on social media tailored to their target audience in Orlando. Dorsainvil Creative implemented engaging content, visually appealing graphics, and strategic advertising campaigns to increase the center's visibility on platforms like Facebook, LinkedIn, and Instagram. This partnership resulted in enhanced patient engagement, increased brand awareness, and ultimately, a stronger online presence for Comprehensive Health Center of Orlando with engagement rates reaching 2,700 social media users.