Case study: The Correction Platform

The Correction Platform
A Fresh Start for Mental Wellness
Project Overview
About
The Correction Platform is an innovative mental health initiative founded by Stephanie Richard, a licensed psychotherapist. It partners with local churches to bring essential mental health education and support to the Haitian American community. The platform is dedicated to meeting the diverse needs of multi-generational Haitian American families by providing culturally sensitive therapy services and educational programs.
Industry:
Main Services:
- Brand Identity
- Brand Naming
- Website Design
- Graphic Design
The Challenge and What We Did
The Correction Platform needed a brand identity that reflected its unique approach of combining mental health services with cultural understanding. To establish their presence, we developed a comprehensive brand identity, including a name, website, and visual elements. How we did it involved crafting a brand that resonates with both the Haitian American community and mental health professionals while emphasizing the importance of culturally sensitive care.

The Results
Resulting in a welcoming and trustworthy brand, The Correction Platform now effectively communicates its role in bridging the gap between mental health care and the Haitian American community. The new website showcases their innovative approach, highlighting their partnership with local churches and their commitment to multi-generational support. This branding has positioned The Correction Platform as a leader in culturally responsive mental health services, attracting partnerships with churches and mental health providers across the Haitian American community.

Final Logo Design
